Cookie Policy
Effective from: 24 June 2026
Last updated: 19 July 2026
This page explains how SUBVENTUM s.r.o. uses cookies and similar technologies on the ProfitEcom website.
The operator of the ProfitEcom website and service is:
SUBVENTUM s.r.o.
Kaprova 42/14
110 00 Prague 1
Czech Republic
Company ID: 08239771
VAT ID: CZ08239771
Website: profitecom.com
Application: app.profitecom.com
General contact: hello@profitecom.com
Privacy contact: privacy@profitecom.com
1. What cookies are
Cookies are small text files that a website may store in your browser or device. They help the website function, remember certain settings, measure traffic or evaluate the effectiveness of marketing campaigns.
In addition to cookies, we may also use similar technologies, such as pixels, tags, browser local storage or identifiers used by analytics and advertising tools.
In this Cookie Policy, we use the term “cookies” also for these similar technologies.
2. Where we use cookies
We may use cookies and similar technologies in particular on:
- the marketing website
profitecom.com, - pages with information about the ProfitEcom service,
- contact and inquiry forms,
- pages with demo information or access to the demo environment,
- other public ProfitEcom pages, where applicable.
The application app.profitecom.com may use its own technical cookies or similar technologies necessary for login, security, session management and application functionality.
3. What categories of cookies we use
We divide cookies into several categories.
3.1 Necessary cookies
Necessary cookies are required for the basic operation of the website, security, cookie consent management or technical provision of the service.
These cookies may be used, for example, to:
- display the website,
- remember your cookie consent settings,
- load pages securely,
- protect against technical misuse,
- manage login or sessions in the application,
- maintain the basic functions of the website.
Necessary cookies do not require consent because they are required for the website or service to function.
3.2 Preference cookies
Preference cookies help the website remember some of your settings.
They may be used, for example, to:
- remember your language preference,
- remember certain user choices,
- make the website easier to use.
We use preference cookies only if you allow them in the cookie settings, unless they are necessary for a function you have explicitly requested.
3.3 Analytics cookies
Analytics cookies help us understand how visitors use the website.
They may be used, for example, to:
- measure traffic,
- identify which pages are visited most often,
- evaluate where visitors come from,
- improve website content,
- identify technical issues,
- measure basic conversions and website performance.
For analytics, we may use Google Analytics 4, Sklik PageView measurement or similar analytics and measurement tools.
We use analytics cookies only based on your consent.
3.4 Marketing cookies
Marketing cookies and similar technologies help us measure advertising effectiveness and display more relevant advertising messages.
They may be used, for example, to:
- measure conversions from advertising campaigns,
- evaluate advertising performance,
- perform remarketing,
- limit repeated ad display,
- create or evaluate advertising audiences,
- connect a website visit with an advertising campaign,
- identify corporate visitors to the website for B2B sales and marketing purposes, where the tool used enables this.
For marketing purposes, we may use in particular:
- Google Ads,
- Meta Pixel,
- Sklik,
- Microsoft Ads UET,
- possibly LinkedIn Insight Tag,
- Saleskit/Merk or similar advertising, sales and B2B marketing tools.
We use marketing cookies only based on your consent.
3.5 Cookies and technologies of third parties
We may also use third-party content or tools on the website, which may set their own cookies or similar technologies.
This may include, for example:
- embedded YouTube video,
- a chat tool, such as Smartsupp,
- analytics and advertising tools,
- Sklik measurement and advertising codes,
- Saleskit/Merk script for B2B identification of corporate visitors,
- consent management tools.
These tools may process data according to their own privacy policies. If they are not necessary for the website to function, we activate them only after the relevant consent has been granted.
3.6 Saleskit/Merk
Saleskit/Merk We may use the Saleskit/Merk tool on the website. The tool is operated by Imper CZ s.r.o., Company ID: 28547888, with its registered office at Nádražní 762/32, Smíchov, 150 00 Prague 5, Czech Republic.
This tool may help identify the company from which a visitor comes to the website based on available technical data and the Merk database. The result may be used for B2B sales and marketing purposes, for example to evaluate company-level website traffic or to create a business lead.
The Saleskit/Merk script is activated only after the relevant consent has been granted in the cookie banner.
4. Cookie consent management
We use Cookiebot by Usercentrics to manage consent.
When you first visit the website, a cookie banner will be displayed, where you can:
- accept all cookies,
- reject optional cookies,
- configure individual cookie categories,
- save your preferences.
You can change or withdraw your consent at any time through the Cookie Settings link in the website footer.
Withdrawal of consent does not affect the lawfulness of processing carried out before the withdrawal.
5. Google Consent Mode
We may use Google Consent Mode on the website, which helps control the behavior of Google tools according to your consent settings.
Depending on your choices, it may control in particular:
- storage of analytics cookies,
- storage of advertising cookies,
- transmission of data related to advertising measurement,
- use of data for personalized advertising.
If you do not give consent to analytics or marketing cookies, the relevant tools should not store optional cookies or use data for purposes to which you have not consented.
6. Overview of cookies used
The specific list of cookies and similar technologies may change depending on the current website settings, deployed tools and the results of the Cookiebot scan.
Below is the current cookie declaration generated by Cookiebot.
7. How you can control cookies in your browser
In addition to the cookie banner, you can also control cookies in your browser settings.
In your browser, you can usually:
- view stored cookies,
- delete cookies,
- block third-party cookies,
- block all cookies,
- set notifications when cookies are stored.
If you block all cookies, some parts of the website or application may not function properly.
8. How long we keep cookies
The retention period of cookies depends on the specific type of cookie and its purpose.
In general:
- session cookies are deleted when you close your browser or end the session,
- persistent cookies may remain stored for the period stated in the cookie declaration,
- cookies used to manage consent may be retained so that the website remembers your settings,
- analytics and marketing cookies are retained according to the settings of the specific tools and your consent.
The exact retention period for individual cookies is stated in the Cookiebot declaration on this page.
9. Legal basis for using cookies
We use necessary cookies based on our legitimate interest in ensuring a functional, secure and available website and service.
We use preference, analytics and marketing cookies based on your consent.
You can withdraw or change your consent at any time through the Cookie Settings link.
10. Relationship to personal data protection
Some cookies and similar technologies may involve the processing of personal data, such as online identifiers, IP address, device information or information about behavior on the website.
Details about how we process personal data are provided in the Privacy Policy.
11. Changes to this Cookie Policy
We may update this Cookie Policy, especially if:
- we add or remove analytics, marketing or other tools,
- we change the Cookiebot settings,
- we change the way cookies are used,
- legal requirements change,
- the technologies used change.
The current version will always be available on the ProfitEcom website.
12. Contact
If you have questions about cookies or personal data protection, please contact us at: privacy@profitecom.com
General contact: hello@profitecom.com
Operator:
SUBVENTUM s.r.o.
Kaprova 42/14
110 00 Prague 1
Czech Republic
Company ID: 08239771
VAT ID: CZ08239771